Fri, 17th June, 2011 - Posted by - (0) Comment
If you are unsure what you want to happen in your business and are feeling stuck, before you hire a Virtual Assistant, hire a coach or a mentor to help you define your business ideas and plans. Coached, or mentored, you can then hire your team to reach your goals, show them your vision and you will be able to work as a cohesive team, when you know where you are going.
Your coach or mentor, will help you clarify the things that you should be doing as an entrepreneur and the parts of the business your team will do far more effectively than you can, leaving you to do the things that you do best. Not only will they be efficient in getting the job done, it will also be more cost effective.
The best of both worlds comes from a team that is provided with a clear picture of your vision , who are then given the freedom to do the job to the best of their abilities.
Are you are afraid of taking the plunge because you’ve heard horror stories of Virtual Assistants leaving you in a mess, and you have no idea how to access the parts of your empire they have dealt with?
To avoid this happening:
It’s a mistake to carry on with something that is only OK, it’s a waste of their time and your money. Don’t settle for second best just because it’s easier. Your team should support your business, helping it progress and grow. If you have chosen your team unwisely, you can change this. Don’t expect things to get better until you have taken responsibility and made the moves necessary to remedy the situation, whatever that entails. Having a heart to heart with your team may sort things and give people the opening to either follow and really work with you at your business or take the moment to move on and find something else.
You don’t have to go it alone, there are many virtual support professionals available who can help you succeed in your business . Trying to do everything yourself is a recipe for disaster . There are people available to do all the jobs you hate doing
, or the ones that take you such an inordinate amount of time to do, which would then allow you to get on with building your business while they take care of things.
Have you got the right team?
If you feel, or can say, that your team cares as much for your business as you do, you may well have the ‘dream team ‘.
With the right team in place it should give you the confidence that they understand what you want and they will make it happen. They enjoy what they do and share with you in the success of your business, proving with what they do, that they care about your business as much as you do.
For help and advice, email or telephone Tamara, on 0203 468 8594.
Fri, 13th May, 2011 - Posted by - (1) Comment
Virtual events are most commonly used in sales and marketing applications because they are ideal for reaching your customer at the beginning of the sales cycle. A virtual trade show eliminates problems of attendance and cost, providing an event that can continue to be available long after the scheduled time. To gain the best from both worlds, a combination of a physical event and a virtual webcast could expand the reach of your event worldwide. Once recorded the event can be accessible for as long as the information is relevant.
A virtual event allows companies to showcase their goods without the inherent problems of shipping and handling goods to a specific location. Products can be filmed in situ and broadcast to attendees, thus reducing costs. With the ability to record and describe your products before going ‘live’ your information can also be translated into other languages, assisting your customers even further.
Going virtual allows an amalgam of information to be coordinated in one place, integrating companies and information that would normally find it difficult to come together because of geographical location and expense. The virtual experience opens up your company and expertise to the world.
Fri, 29th April, 2011 - Posted by - (0) Comment
The savings made by removing travel and accommodation expenditure, together with venue costs will obviously make a vast difference to your costs and expenses associated with a virtual event as compared to a physical one.
ON24, a virtual event company, their research shows that between 20% and 95% savings are achieved when the event is a virtual one. When you realise it doesn’t just stop at savings made by attendees and all the travel and accommodation costs, the people who are arranging the event also gain from the ease and speed of arranging a virtual event, together with additional benefits of spending less time on the project.
In creating a virtual event you have produced a permanent record for future use, whether in a learning base, or for repeating at a future date to another audience or to re-purpose the information to use outside of the event.
A virtual event generates excitement, meaning extra customers and more leads. ON24 research reports that 4 to 5 times more leads are generated from a virtual event than from a physical one.
Fri, 1st April, 2011 - Posted by - (0) Comment
Over the next six weeks, the blog posts will be about virtual events, how they compare with physical events and the advantages of going virtual. The expense of hosting a real time event can now be reduced by using the varied media now available on line. Not only are costs reduced but all the media used can be archived and re-purposed.
Although the events still require time to organise, 12 weeks (as proposed by ON24), it can be far less time consuming than organising a physical event. Removing the need to travel (and accommodation) your audiences expenses will be less. They will be ‘fresh’ for your virtual event and ready to utilise the knowledge acquired the instant the event has finished. Sales staff can immediately implement all the latest information about your products.
If you still have the need for a physical event the ability to integrate some virtual aspects into it can be a benefit, creating a hybrid event. The combination of both types opens the event to a world wide audience, one that is not constrained by distance or time.
Success is dependent on good planning and the following blogs give you some tips on how to plan, ideas for content and which is the right event for you and your audience, whether they are customers, employees or for training programmes. Going virtual provides an easily used medium for all of these needs. The collection of genuine customer/audience data (emails,names and locality)properly managed in a CRM, allows you to continue marketing to them and target future events/product launch.
In the next few blogs, I hope that you find a few items that help you decide about virtual events or offer you a few ideas that you hadn’t realised were possible.
Thu, 10th February, 2011 - Posted by - (0) Comment
Because the name and subject line may be all your prospects/customers see in their Inbox, it’s important that first impressions get across as much as possible to achieve higher ‘open’ rates.